The founder, Tina, has journeyed far and wide in her career as a designer, from Italy to India, Paris to the Philippines, Sri Lanka, Hong Kong and beyond. She has been honoured to design alongside inspiring crafts people, working tirelessly to continue traditions such as block printing, hand embroidery, batik, dip dye and tie dye techniques and weavers who create magic at their looms. Many garments have the crafts person’s heart and soul worked into it. These pieces have a story to tell.
Tina was named by the high street guru, George Davies, as the most prolific designer on the High Street. A career spanning many years, she has won numerous awards for design, including the Christian Lacroix Award for International Linen Design, and has worked as an adviser to the EU in Brussels to promote good design for Indian manufacturers.
With this wealth of experience, Tina brings to you NoLoGo-chic. A brand delivering beautiful clothing, each carefully designed and sourced, with its own unique detailing, in gorgeous natural fabrics which you will grow to love more and more. NoLoGo-chic clothes are cut to fit real women. The detailing goes beyond fashion. Manufactured at sources Tina has known and enjoyed working alongside for years.
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