By creating work for the locals, the establishment of Made in Mada assisted in maintaining traditional Madagascan crochet and weaving production and provided workers with a sustainable income.
The nature of the products and growth of the business in the past few years means their income is not only seasonal as we give them the opportunity to work all year round.
The result of the locals working in favourable conditions, close to home and close to their families, is the beautifully pieces made by hand with unmatched craftsmanship.
From all natural, sustainably sourced fibres which mainly originate from the native raffia tree, we can create Made in Mada’s range. So what is raffia? Raffia palms grow in the middle of the tropical Madagascan rainforest and actually need to be harvested regularly to allow other fauna and flora to grow. The palm has a short trunk and leaves that may be up to 18m long! Nearly 100 smaller leaves which are cut and torn off in parallel lines compose each of these branches. Madagascan use the fibers harvested from these trees to traditionally weave baskets and hats. Once treated, the fiber is soft, pliable, strong, durable, easy to dye, non-shrinking when wet, and biodegradable.